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Why Are We So Obsessed with Mukbang? The Psychology Behind Watching Other People Eat

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 Why is everyone watching Mukbang? Discover the emotional and cultural reasons behind the rise of eating videos—and why it’s not just about food, but about feeling something real. Conclusion First: It’s Not About Food—It’s About Feeling At first glance, Mukbang seems like a strange concept—watching someone eat, often in large quantities, on camera. But when we dig deeper, we find that the real appeal has little to do with food itself. What Mukbang really offers is comfort, connection, and a safe space to feel something. In a world full of filters, pressures, and loneliness, Mukbang provides a sense of relief. It's a way to enjoy without guilt, to connect without speaking, and to indulge without consequence. 1. Vicarious Satisfaction: You Eat, I Feel Full The reason lies in our brains. Psychologists refer to something called mirror neurons—special cells that make us feel as though we’re performing the actions we observe. When we see someone che...