[Daily Gold #10] Why Is Gold Surging? Exploring the Real Value of Gold in an Era of Uncertainty

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 Why is gold reaching record highs in 2025? Discover deep insights from Kyu-Won Cho’s book 'Goldflation' as we explore gold's value as a trusted asset in times of economic uncertainty. A must-read for investors seeking long-term stability.


Shiny 999.9 fine gold bars stacked together – a visual symbolizing gold’s rising value during times of economic uncertainty


"Gold is not merely a matter of price. It is a real asset of trust that survives when the system collapses." — Goldflation

 

In 2025, gold has broken its all-time high again, drawing global investors back into its shine. Amid this renewed interest, the book Goldflation by South Korean investment author Kyu-Won Cho has emerged as a must-read. This 10th installment of the Daily Gold Series explores what this thought-provoking book reveals about the future of gold and its deeper meaning in an age of economic turbulence.


 Table of Contents



1. What Is Goldflation All About?

Published in 2024, Goldflation delves into why gold is more than a luxury or speculative asset. According to Cho, gold is intimately tied to the foundation of human economies. He presents gold as a timeless store of value, especially in times of monetary instability.

The central theme, the coined term "goldflation," refers to the protective role gold plays during inflationary periods. Rather than simply tracking price increases, it questions how gold retains value when fiat currencies lose credibility. The book combines both philosophical and practical insights for beginners and long-term investors alike.


2. When Currency Fails, Why Does Gold Remain?

Cho’s core thesis is: “Currency is a promise. Gold is reality.”

  • Intrinsic value – Gold is not a debt or an obligation; it is value in itself.
  • Universality – It holds the same value across the globe, regardless of borders.
  • Scarcity – Gold cannot be created on demand like paper money or digital tokens.

3. Beyond Investment: The Philosophy of Holding Gold

Goldflation isn’t just a guide to profits. Cho treats gold as a philosophical hedge against system failure. He argues that holding gold is not about flaunting wealth but about preparing for instability.

"Gold exists not to show off, but to survive." — Kyu-Won Cho

He views gold as a cross-generational asset—a legacy of security and prudence passed down to the next generation. Gold, he argues, is both a practical hedge and a spiritual symbol.


4. Why Goldflation Matters Now

In 2025, the relevance of Cho’s message has intensified. As gold surges past record levels, Goldflation offers clarity beyond the market hype. It invites readers to ask: Why has gold always endured?

Cho prompts readers to understand gold’s role in a diversified portfolio. He asks, “If your wealth depends entirely on the banking system, what will you rely on when that system falters?”


5. Expert View: Redefining the Role of Gold

From an expert's standpoint, Goldflation dares to ask fundamental questions: Are your assets truly independent of systemic risk? Gold is.

Cho highlights the risks of overreliance on digital wallets, banking apps, and centralized exchanges. In contrast, gold’s physical nature allows for sovereignty, making it resilient even during digital blackouts.


6. FAQ: What Readers Often Ask

  • Q1. Is gold still relevant in the digital asset era?
    Yes. Gold is unhackable, non-replicable, and universally recognized.
  • Q2. Should I buy gold now that prices are at record highs?
    Understand the “why” before the “when.” Timing is less important than purpose.
  • Q3. What is the best way to begin investing in gold?
    Start with fractional ETFs or gold savings accounts, then expand to physical holdings.

7. Conclusion: Gold as a Legacy, Not a Trend

In a world ruled by speculation, digital bubbles, and volatility, Goldflation offers a deeper reflection on resilience. Cho teaches us not only to buy gold—but to understand why it endures.

Gold is not just a hedge. It is a compass—a timeless store of value, a symbol of security, and a legacy across generations.

This article is based on original coverage by Sosan Daily (Korea), now adapted for a global audience.




📚 About the Book

Goldflation by Kyu-Won Cho (also known by the pen name Yangberry) is a Korean bestselling book that explores gold’s role as a real asset of trust during economic crises.
Published in 2022, the book frames gold not as mere speculation, but as a legacy-worthy asset in times of inflation and systemic collapse.


 

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[Daily Gold #09] Gold in a Currency War – Global Monetary Insight

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[Daily Gold #11] Kimchi Premium in Gold? – What It Means for Korean Investors

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